Hotel Chatbot Answers That Cost You the Booking
Most of us judge a chatbot solely on whether it answers. If it does, it’s doing the job it’s supposed to. Needless to say I don’t think that, or I
Alessandro Crotti
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We Asked Google What AI Should Do for a Hotel. It Described a Towel Request.
In short On 22 July 2026 we asked Google two questions: what AI agents do for a hotel, and what they should be doing. The second question is the one
Soren Skovdahl Hansen
Three Kinds of AI for Hotels, and the One You Can Trust With a Guest
In short “AI chatbot,” “conversational AI,” “generative AI,” “agentic AI.” The words get used loosely, usually by someone selling something. Underneath them sit three genuinely different kinds of system, and
Soren Skovdahl Hansen
AI Agents for Hotels: What They Do, and What They Should Do
In short Most AI agents sold to hotels today work well enough. They answer guests, handle requests, connect to your systems, and save your team real time. This article covers what
Soren Skovdahl Hansen
Capabilities Before Technology: Deciding What Your Hotel Needs
Why the smartest hotel technology decision starts with an outcome — not a demo. In short Most hotels buy technology backwards: they watch a demo, buy the product, and find
Soren Skovdahl Hansen
How to spot fake hotel AI chatbots in 30 seconds, with 2 questions
Here’s a very simple and quick way on how to spot a fake hotel chatbot in less than two minutes with two simple questions. Let’s see how it
Alessandro Crotti